Back in November, we got to help Ford promote and run an awesome event they were doing in conjunction with the Seattle Auto Show. The plan was to let people test drive the new Ford Focus around the warning track of Safeco Field (which is across the street from the Auto Show) that uses all these fancy cameras and sensors to track you as you drive the course. Then after people do the drive, they get a video sent to them showing the whole experience as if it’s a video game. It’s very cool. So cool in fact, that’s it’s almost one of those “build it and they will come” situations. So our job was fairly easy.
It should be added that getting to walk and drive around one of the most beautiful stadiums in the country is a pretty awesome feeling. It’s sort of magical with a side of, “I’m not supposed to be here.” Which makes it all the more impressive that Ford was willing to do such a thing, and do it for free. You can even check out my drive around the bases right here: